Entry 010, Rhetorical tricks

Gish gallop

Also known as: Proof by verbosity, Argument by volume, Shotgun argumentation

Burying a debate under so many claims at once that nobody can answer them all, then treating every unanswered one as a win.

Takes a second look

Spot it

  • One reply contains ten or more separate claims, most of them a single line long.
  • Nothing is sourced, but everything is stated with total confidence.
  • Answering one point gets "and what about the other nine?" instead of a response.
  • The claims are quick to make and slow to check (half-truths, old numbers, figures out of context).
  • Not keeping up is presented as having lost.

How it works

Someone fires fifteen claims at you in one breath. A date, a percentage, a quote, a “well-known fact”, an anecdote about a cousin, two numbers from two different years. None of them is argued; all of them are asserted. Answering even one properly takes you ten minutes. Answering all fifteen takes an evening you do not have. So you answer three, and the reply is: “You couldn’t refute the rest. Case closed.”

That is the Gish gallop. The point is not to persuade with any single claim. The point is the pile. Making a claim is cheap and checking it is expensive. The software engineer Alberto Brandolini put this as a law in 2013: refuting nonsense takes an order of magnitude more energy than producing it. The galloper knows this and spends their budget on volume. You spend yours on verification, and you run out first.

The name comes from Duane Gish, an American creationist who debated scientists for decades. Eugenie Scott of the National Center for Science Education coined the term in 1994 after watching him win debates he could not have won on substance: he raced through dozens of objections to evolution in his opening, and no biologist could clear them all in the time allowed. Audiences rewarded the speed, not the truth. Live debates and comment threads share the same weak spot (a clock and an audience), which is why the move thrives in both.

Example

@green_future_now, 6h Still cheering for the new reactor? Chernobyl. Fukushima. Waste that stays deadly for 100,000 years. Uranium mining poisons rivers. Every plant runs 10 years late and 3x over budget. It uses more water than a city. Terror target. No insurer will cover it. Germany switched theirs off for a reason. France had to shut half its reactors in 2022. Solar is 10x cheaper. Experts agree. But sure, explain to me how it’s “safe”.

@maria_reads_things, 5h Happy to take one. Which of these do you think is the strongest?

@green_future_now, 5h Typical. Can’t answer a single point.

Count them: thirteen claims in one post. Several are real debates (cost overruns and waste storage are serious topics), several are wrong or stripped of context. Notice that offering to answer one earned no credit at all, and that “can’t answer a single point” arrived before any point had been declined.

Why it works on you

  • Volume looks like knowledge. Someone who can list thirteen facts in a row sounds like they have done the reading. Fluency and truth are different things (see fake experts for the professional version).
  • You feel the clock. Every unanswered claim sits there looking like a concession, so you rush, get one detail wrong, and the galloper pounces on that. This is information overload used as a weapon.
  • Bystanders keep score lazily. Readers do not check the thirteen claims either. They count: thirteen on one side, two replies on the other. The scoreboard is the whole trick; it is the comment-thread cousin of the firehose of falsehood.

What to do

When someone does it to you: refuse the pile, out loud. “That’s thirteen claims. I’ll take one. Which is your strongest?” Then deal with that one well. If they will not pick, you have learned what you needed to know: this was never about any of the claims.

When you catch yourself doing it: if you are pasting a list because you want to sound unanswerable, rather than because each item matters, you are galloping. Cut it to the one claim you would be embarrassed to get wrong, and source it.

In a comment section: do not try to be the hero who answers everything. Number the claims, answer the one you can source cleanly, and say what you did: “That’s 1 of 13. Here’s the pattern, for anyone wondering why nobody answers the rest.” Then link.

Don’t confuse it with

  • A long, sourced argument. Length is not the problem; a careful post with five linked sources and one clear line of thought is the opposite of a gallop.
  • Someone listing several real concerns and inviting you to pick one. The tell of a gallop is that answering one never counts (compare moving the goalposts).

Reply kit

Calm, copy-pasteable replies for when you meet this under a post. Link the technique, not the accusation.

  • That's a lot of claims at once. Let's take one: which do you think is the strongest? I'll look into that one properly. (Why I'm not answering all twelve: https://manipedia.eu/en/gish-gallop)

  • I can't check twelve things in one comment, and neither can anyone reading this. Pick one and I'll engage seriously. https://manipedia.eu/en/gish-gallop

  • This is a Gish gallop: more claims than anyone could answer, so the leftovers look like wins. Here's how it works: https://manipedia.eu/en/gish-gallop

We know not every reply sounds natural as a comment, so feel free to put it in your own words. They are here to help, above all older friends and relatives, who often know these tricks less well and so are frequent targets. Reaching them is one of this site’s most important goals.

Sources & further reading

  1. Gish gallop (Wikipedia)
  2. NCSE and the Gish gallop (National Center for Science Education)
  3. Brandolini’s law (Wikipedia)